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Market Research Manager

Manages market research and analysis activities to provide information regarding sales potential and market conditions for an organization's products and services. Implements and manages the organization's market research program, which includes analysis of sales records, trends, and new and existing product and service markets. Interprets and predicts consumer trends through the use of analytic techniques. Projects market potential and estimates market penetration. Schedules and assigns tasks to supervisors or analysts. Typically reports to the Market Research Director and has Market Research Supervisor and/or Analysts reporting to this position.: Monitors research projects and prepares reports for management's use regarding market conditions, market potential, sales forecasts, and information on competitors. Analyzes and resolves work problems, or assists employees in solving work problems. Interprets company policy to employees and enforces company policy. Responsible for the motivation and development of subordinates to optimize their performance and their personal and professional growth. May recruit, hire, train staff, evaluate employee performance, and recommend or initiate promotions, transfers, and disciplinary action.

Market Manager

Directs and coordinates activities of municipal, regional, or state fruit, vegetable, or meat market or exchange: negotiates contracts between wholesalers and market authority or rents space to food buyers and sellers. Directs through subordinate supervisory personnel collection of fees or monies due market, maintenance and cleaning of buildings and grounds, and enforcement of market sanitation and security rules and regulations. Keeps records of current sales prices of food items and total sales volume. May endeavor to resolve differences arising between buyers and sellers. May prepare market activity reports for management or board.

Branch Store Manager

Manages and coordinates activities of personnel involved in performing internal operations in department, plant or branch store. Prepares work schedules and assigns duties to operations personnel to ensure efficient operation of department or branch. Audits accounts, records of proof, and certifications to ensure compliance of workers with established standard procedures and practices. Typically reports to a director and may have supervisors reporting to this position.: Compiles required and special reports on operating functions of department or branch. Interviews, selects, and hires new employees. Directs employee training to improve efficiency and ensure conformance with standard procedures and practices. Verifies workers' count of incoming cash shipments. Controls supply of money on hand to meet branch's daily needs and legal requirements. Conducts staff meetings of operations personnel, or confers with subordinate personnel to discuss operational problems or explain procedural changes or practices. May be designated according to type of financial operations supervised.

Retail Store Manager (Revenue)

Manages daily operations of a retail store engaged in selling specific lines of merchandise, such as groceries, meat, liquor, apparel, jewelry, or furniture; related lines of merchandise, such as radios, televisions, and household appliances; or general lines of merchandise. Formulates pricing policies to ensure profitability of store operations. Coordinates sales promotion activities and prepares or supervises preparation of merchandise displays and advertising copy. Performs and/or supervises employees engaged in taking of and controlling inventories, reconciling cash with sales receipts, keeping operating records, or preparing daily records of transactions. Plans and prepares work schedules and assigns employees to specific duties. Typically the next organization level is an Area Manager and supervisors report to this position. NOTE--ERI's findings based on revenue size.: Orders merchandise or prepares requisitions to replenish inventory on hand. Ensures compliance of employees with established security, sales, and record keeping procedures and practices. Typically accountable for controllable expenses, cash management, merchandising, and loss prevention. May hire and train store personnel and maintain employee relations.

Department Store General Manager

Directs and coordinates, through subordinate managerial personnel, activities of department store selling lines of merchandise in specialized departments: formulates pricing policies for sale of merchandise, or implements policies set forth by merchandising board. Coordinates activities of nonmerchandising departments, as purchasing, credit, accounting, and advertising with merchandising departments to obtain optimum efficiency of operations with minimum costs in order to maximize profits. Develops and implements, through subordinate managerial personnel, policies and procedures for store and departmental operations and customer personnel and community relations. Negotiates or approves contracts negotiated with suppliers of merchandise, or with other establishments providing security, maintenance, or cleaning services. Reviews operating and financial statements and departmental sales records to determine merchandising activities that require additional sales promotion, clearance sales, or other sales procedures in order to turn over merchandise and achieve profitability of store operations and merchandising objectives.

Liquor Store Manager

Coordinates activities of workers engaged in selling alcoholic beverages for consumption on premises: estimates and orders foodstuffs, liquors, wines, or other beverages, and supplies. Interviews, hires, trains, and discharges workers. Adjusts customer's complaints concerning service, food, and beverages. Inspects establishment and observes workers and patrons to ensure compliance with occupational, health, and safety standards and local liquor regulations. May plan and arrange promotional programs and advertisement. May hire entertainers. May be designated according to kind of establishment managed as manager, beer parlor; manager, cocktail lounge; manager, night club; manager, tavern.

Market Research Supervisor

Supervises activities concerned with market research and collection and analysis of information used to help determine the demand for products or services. Participates in the interpretation and prediction of current and future consumer trends and possible changes in preferences and lifestyles. This position typically reports to a Market Research Manager and has Market Research Analysts reporting to it.: Assists in monitoring the organization's market research program. Analyzes existing and potential markets for the organization's products and services. Provides guidance and direction to analysts, ensuring the organization's policies are being followed and objectives are being met. Reviews findings of analysts. Initiates or suggests plans to motivate workers to achieve department goals. Recommends or initiates personnel actions, such as promotions, transfers, discharges, and disciplinary measures.

Branch Store Supervisor

Supervises and coordinates activities of personnel involved in performing internal operations in department, plant, or branch store. Prepares work schedules and assigns duties to operations personnel to ensure efficient operation of department or branch. This position typically reports to the Branch Store Manager and is the first level of supervision.: Audits accounts, records of proof, and certifications to ensure compliance of workers with established standard procedures and practices. Compiles required and special reports on operating functions of department or branch. Interviews, selects, and hires new employees. Directs employee training to improve efficiency and ensure conformance with standard procedures and practices. Verifies workers' count of incoming cash shipments. Controls supply of money on hand to meet branch's daily needs and legal requirements. Conducts staff meetings of operations personnel, or confers with subordinate personnel to discuss operational problems or explain procedural changes or practices. May be designated according to type of financial operations supervised.

Retail Store Assistant Manager (Revenue)

Assists in managing daily operations of a retail store. Performs a variety of duties personally and/or supervises employees performing duties. Plans and prepares work schedules and assigns employees to specific duties. Prepares or directs workers preparing merchandise displays and advertising copy. Performs sales work, takes inventories, reconciles cash with sales receipts, keeps operating records, and/or prepares daily record of transactions. Reports to Store Manager and supervises subordinate staff. NOTE--ERI'S findings based on revenue size.: Acts as manager in manager's absence. Orders merchandise or prepares requisitions to replenish merchandise on hand. Ensures compliance of employees with established security, sales, and record keeping procedures and practices.

Area Supervisor Retail Chain Store

Directs and coordinates activities of subordinate managerial personnel involved in operating retail chain stores in assigned area: interviews and selects individuals to fill managerial vacancies. Maintains employment records for each manager. Terminates employment of store managers whose performance does not meet company standards. Directs, through subordinate managerial personnel, compliance of workers with established company policies, procedures, and standards, such as safekeeping of company funds and property, personnel and grievance practices, and adherence to policies governing acceptance and processing of customer credit card charges. Inspects premises of assigned area stores to ensure that adequate security exists and that physical facilities comply with safety and environmental codes and ordinances. Reviews operational records and reports of store managers to project sales and to determine store profitability. Coordinates sales and promotional activities of store managers. Analyzes marketing potential of new and existing store locations and recommends additional sites or deletion of existing area stores. Negotiates with vendors to enter into contracts for merchandise and determines allocations to each store manager.



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